Storyboarding, design and 2D animation for Kraft Mac & Cheese
Directed by Conor Finnegan
Produced by Nexus studios

Director Conor Finnegan brought together a group of talented artists to create a playful collection of idents for Kraft Mac & Cheese. The multidimensional campaign featured 15 new spots follow the company’s major identity rebrand, keeping their iconic noodle as a focal point and source of comfort, which Conor and his cohort of artist pals reimagined in a range of scenarios.

https://nexusstudios.com/work/help-yourself/